Perfume & Cologne

Wild and Free Boho Beach is not only a body fragrance, but it's also a hydrating fragrance for your hair that smells incredible! Boho Beach's blend of coconut water, grapefruit zest, aquatic florals, vanilla and pink amber will leave your hair and skin beach ready.

Read more less

Carefree yet sweet, flirtatious yet warm. A sparkling, vibrant fragrance inspired by the spirit of the rodeo, and the heart of the community that calls it home. Rodeo Soul is a perfect fragrance for every moment in her life, blending flirty vibrancy of dewy pear with creamy sensuality of lush petals and edible woods. Notes: Golden Pear, Jasmine, Musk Crystals, Praline, and Cedarwood Virginia.

Read more less

Inspired by the intensity needed to achieve the perfect ride, PBR 8 Seconds Fury is a warm and vibrant scent, containing notes of Brazilian Pepper, Green Apple, Lavender, Amber, and Birch.  

Read more less

Intriguing. Seductive. Alluring. Soft and irresistible, Lace Noir's blend of peach nectar, wild berries, gardenia blossom and caramel toffee leaves an unforgettable impression ideal for date night or special occasions. Suggested use: For best results, apply product to wrists, chest and behind the ears 

Read more less

Sharp. Spicy. Distinguished.  Tru American is fresh and authentic, bursting with Grapefruit, Pepper, Musk, and Amber. 

Read more less

Inspired by the blazing fire show at PBR opening ceremonies, Black and Blue Flame is our latest addition to the PBR fragrance collection. With its fresh and sporty scent, Black and Blue Flame has quickly become a new fan favorite for those who just need to be feel clean. The fragrance notes include Bergamot, Tonic, Spiked Clementine, Black Tea, Lavender, Violet Leaf, Sandalwood, Oakmoss, and Vetiver.

Read more less

Aquatic. Clean. Blue. An energizing and uplifting cologne for men. It has notes of fresh rain accord, basil, sage, cypress, suede, exotic woods accord.

Read more less

Rich. Refined. Addictive. Ride Reserve combines vibrant freshness with deep leathery richness, blending smooth woody textures with an addicting smokey vanilla signature. It's a scent that embodies riding for the brand. And as John Dutton says, "you find out real fast who's willing to ride for the brand when they learn they gotta wear it."

Read more less

Black and Blue's fresh and spirited scent dries down to a smooth spice - the ultimate expression of strength and determination. The notes fragrance notes include Citrus, Sage, Lavender, Pepper, Jasmine, Orange flower, Sandalwood, Moss, and Patchouli. 

Read more less

Inspired by the quest for the perfect ride, PBR 8 Seconds is a bold and fresh scent. With notes of Zesty Lime, Crispy Air, Lavender, Crushed Leaves, Rich Oakmoss, and Aged Sandalwood, this scent leaves an unforgettably magnetic impression.

Read more less

Fresh. Light. Vibrant Florals. Wild and Free Indigo Fields is not only a body fragrance, but it's also a hydrating fragrance for your hair that smells incredible! Indigo Fields combines bright berries and citrus, magnolia blossom, white cedar and crystallized amber to create a dreamy fragrance fit for outdoor adventures.

Read more less

Earthy. Leather. Tobacco. Forged in the spirit of the west, a raw blend of bergamot, huckleberry & sage evoke the early mornings of the untamed frontier. As the scent weathers, an earthy calm of sun-tanned leather and swirls of wild tobacco remain close to skin, lingering well into the night.Everything about this cologne says COWBOY.The fragrance notes include Bergamot, Huckleberry, and Sage Evoke.

Read more less